Simple Tix

Everyone today wants to make things faster, easier and more efficient and if you are an event planner or organizer you want to do all you can to make your patrons happy.

When it comes to buying and selling event tickets, no one wants a hassle. Your customers are wired and they are mobile. You need to be, too. That’s where turning to an eticketing solution could be the answer to your prayers and comfort to your patrons.

When you examine options for e-ticketing, the first consideration has to be ease of use. A complex ticketing process can cause headaches for your staff and leave your patrons frustrated.

You should also factor in the service fees. TicketYak.com provides a eTicketing service fee calculator so you can see the final costs of different systems.

The next consideration should be validation. Sure we all expect everyone to be honest and above board, but reality has taught us to expect less. Keeping scammers at bay requires having a secure, easy to use, and flexible validation system.

With those two essentials in place, it is time to consider options. Does the system provide you with a way to interact with patrons and for your patrons to interact with you? Does it have options for social media exposure? Does it have easy access for mobile use via cell phones and tablets? Can it generate customer reports and statistics for you?

These are among the potential benefits an e-ticketing system can provide.

At SimpleTix, we can answer many of those questions for you and provide easy to use, secure and interactive e-ticketing solutions no matter what your event. To learn more about the benefits of e-ticketing, contact us.

With the use of mobile devices increasing at a breakneck pace, eticketing and mobile accessibility is an absolute must-have for any event.

According to this recent Mashable article, mobile web adoption is happening eight times faster than traditional web adoption during the late 1990s. That’s a statistic worth keeping in mind when considering how to sell tickets to your upcoming event.

This exponential growth in mobile usage brings with it new user behaviors and consumer trends. The article lists five important things to know about the changing mobile commerce landscape.

1. Customers spend more time on their mobile devices than desktops. With tablets joining smartphones as mobile devices, more and more consumers are using them for both research and making purchases. A 2011 study by Adobe reported that 52 percent of tablet owners prefer to shop online using their tablets, while 40 percent preferred using a traditional computer.

2. Mobile shoppers are more focused. Mobile searchers and shoppers are task-focused and more specific in what they’re seeking. When users search with a mobile device they are looking for information or assistance to help them make decisions quickly. In fact, 88 percent of consumers searching on a mobile device will make a purchase within 24 hours. Besides emphasizing the importance of providing mobile accessibility, this also means mobile commerce sites should be simple and focused, without the extraneous content that can be found on the full website.

3. Click-through rates are higher on mobile. Consumers are more likely to click on search results ads when using smartphones or tablets than when using a desktop or laptop. The higher click-through rates mean that the searches of mobile and tablet users are more likely to be commercial or consumer in nature.

4. Mobile shopping peaks at night. People search using different devices throughout the day. During the workday, more searches come from computers. Tablet usage, on the other hand, spikes dramatically at night. Mobile phones are used throughout the entire day, with use growing steadily as the day goes on and peaking around 9 p.m.

5. The mobile web is important. With the tremendous popularity of mobile apps, the significance of mobile websites is sometimes overlooked. But 30 percent of all social media traffic originates on mobile devices, and in 2011, over 42 million people accessed social networks using mobile browsers, while just 38.5 million did so via mobile apps.

According to the article, by 2015, more internet users in the U.S. will access the web through mobile devices than through PCs. Already, sales of smartphones exceed that of all other types of computing devices combined. And tablet ownership in the U.S. nearly doubled from mid-December to early January.

The number of eTickets that are purchased over mobile devices is rapidly increasing. Every SimpleTix site includes a separate, slimmed down mobile version that’s designed specifically for users on the go. In addition to ordering tickets, your customers can view their eTickets and quickly get directions to the venue. With eTickets they will never have to deal with printing out tickets or losing track of them. Whether they purchase tickets on your regular website or your mobile site, they can access their eTickets on the mobile site.

Contact us to learn more.

Imagine someone who worked twenty four hours, seven days a week, and managed every detail involved in the administrative tasks of marketing, promoting and analyzing sales for your performances.

When the Hudson Village Theater was formed in 1993, the troup did not even have a theater.  Their first production, Sacred Hearts, was staged at the local university.  Sets were built by volunteers and tickets were sold in the theater box office.  The hours were long, and the pay was nonexistant, but the troupe survived and thrived.

Around the world, small groups like the Hudson Village Theatre are taking advantage of the new technology available to them, using blogs, websites, and social networking groups to soliticit donations, announce auditions, and share media from their performances with the public.

One area smaller groups can use technology is eticketing.  Because they depend on volunteers to do things like build sets, sew costumes, and of course, man the ticket booth, nonprofit organizations are particularly benefited by this flexible, secure and easy service.

Whether it’s selling tickets, event registration, or having an interactive seating chart online for your venue, it helps to have a system.  If your group wants to spend more time performing and less time fighting with the hassle of ticketing, contact us.  You take care of the performance, and we’ll make sure your audience can find you.

New features on the SimpleTix platform make it easier than ever to set up ticketing portals around the globe. Here’s a few to notice:

1 – Enable event organizers to sell and manage own ticket sales via the Box Office.
It is now possible to limit who can see and manage order information, giving your customers direct access to their own personal box office on a per-venue basis:

Organizers can sell tickets, manage orders and email participants by logging into their box office area.

2 – Brand e-tickets with your ticketing portal logo while still providing organizers with individual banner space.
E-Ticket banners can be uploaded on a per-event basis and may contain advertisements to other events being organized, provide room for sponsor logos or simply brand the ticket with the organizer’s logo and information as well. Tickets sold via the organizer’s box office may utilize a different format from what is sold through the front end of the ticketing portal, enabling organizers to print tickets easily from standard ticketing printers such as Boca, Epson and more.

3 – Give organizers flexibility when validating tickets.
SimpleTix technology enables on- or off-line ticket validation, as well as easy-download participant lists and mobile ticket validation. No matter how simple or complex an event may be, organizers have the flexibility to validate tickets efficiently.

4 – Provide top-quality interactive seating charts
Impress local event organizers with interactive seating charts, providing easy and professional usability for participant bookings. Event for larger venues of over 400 seats, sections can be mapped individually. Create interactive charts in a matter of hours on your own, or have SimpleTix support set them up for you quickly at an affordable per-seat cost.

5 – Each event and venue has its own landing page
Organizers can efficiently link their own websites to their own event landing pages and venue landing pages for a transparent flow from client to your ticketing portal site. Event landing pages may include organizer advertisement or sponsoring images within the event description and multiple graphics related to events.
With this and many more features on the SimpleTix platform, it is now easier than ever to set up a ticketing portal for your area! Contact us today for a tour of the platform and sign up for a demo.